RÉSUMÉ

Experience:

 

2003 – Present

Public Relations/Event Production/Staffing Coordinator

Clients include:

  • Maker Faire 2016 Bay Area Maker Faire & World Maker Faire NY

    • Staffing Coordinator responsible for facilitating onboarding of 200 crew for Maker Faires.

  • The UC Theatre/Berkeley Music Group (Berkeley, CA)

    • Public Relations for:

      • Rebranding of Venue

      • Reopening of Venue

  • Willow Creek Academy/Foundation (Sausalito, CA)

    • Event Producer (200+ attendees)

  • Leftwich Events Specialists, Inc. (San Francisco, CA)

    • Communications Specialist

  • REDF (San Francisco, CA)

    • Event Producer (300+ attendees)

 

October 1999 – February 2003

Director Press Relations, Macy’s West

San Francisco, CA

  • Directed PR department for 135 department store locations in seven western states and Guam

  • Acted as Macy’s West spokesperson for crisis and non-crisis events

  • Responsible media training all Macy’s West executives (including C-level executives) 

  • Oversaw press for Macy’s West major events and initiatives including:

    • Passport fashion show and fundraiser (3000+ attendees/3 days/2 cities)

    • Spring Flower Show

    • Macy’s Tree Lighting in San Francisco

    • Collaborated with outside PR firms

    • Celebrity press liaison

 

October 1998 – October 1999

Manager Press Relations, Macy’s West

San Francisco, CA

  • Created press materials for all major events and initiatives

  • Secured national and local coverage for Macy’s Passport in San Francisco & Los Angeles

 

October 1997 – September 1998

Publicity Assistant, San Francisco Symphony

Contract Position

San Francisco, CA

  • Wrote press materials

  • Pitched local media

  • Oversaw first web cast of the San Francisco Symphony Gala

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August 1994 – September 1997

Freelance Publicist and Project Coordinator

San Francisco, CA

  • Implemented press campaigns for clients including:

    • Bill Graham Presents (Live Nation) San Francisco, CA

    • Six Degrees Records, San Francisco, CA

    • East Bay Agency for Children, Oakland, CA.

  • Project manager for:

    • The Rock & Roll Hall of Fame & Museum (exhibit research) Cleveland, OH

    • Universe Publishers (“Rock Pack”) New York, NY

    • SFO1 & SFO2 (production assistant) San Francisco, CA

 

October 1990 – July 1994

Publicist and Talent Buyer, The Kennel Club

San Francisco, CA

  • Secured talent for a 600 capacity nightclub

  • Responsible for PR and marketing

  • Secured national and local press coverage

 

May 1988 – July 1990

Office Assistant, Bill Graham Presents Nightclub Division

San Francisco, CA

  • Office management and assisted:

    • Publicist at the Fillmore and Warfield Theatres

    • Payroll coordinator

    • Accounts receivable/payable

    • Money reconciliation for deposit

 

Education and Additional Training:

  • Harvard/MIT/Tufts University, Negotiation Seminar

  • Kamer/Singer Crisis Communication trainings

  • University of Massachusetts, Boston, Bachelor of Arts

 

Skills:

  • Speech Writing

  • Copy Writing

  • Project Management

  • Event production

  • Video production

  • Graphics production

  • Music production

  • Microsoft Office

  • Adobe Photoshop

  • Asana

  • Shiftboard

  • Google Docs

  • Macintosh & PC-based systems